Branding Concept & Visual Identity
Social Media
Webdesign (Application Layout)
Stage & Print Application
Key Visual: @rosiroad
Energy Air – Branding the Summer Feeling
diverse touche point material
The last light of summer — turned into a brand experience.
The visual concept for Energy Air captures the feeling of freedom, warmth, and youth at the season’s end. The result is a branding system that feels fresh, poetic, and emotionally resonant.
In collaboration with travel influencer Amélie (@rosiroad), a light and airy campaign look was developed to reflect strength and softness. The identity spans all key channels — from web design, social media, and print to posters, tickets, and animated stage visuals — creating a holistic experience from screen to stage. Bold photography, floating shapes, and soft gradients defined the visual language, evoking movement, clarity, and emotion.